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About

At e.g. on Charlottesville's historic downtown mall, our finely curated selection of brands will inspire you to update, enhance, and have fun with fashion

We love the urban cool styles of Rag & Bone, whose collection of womenswear blends seamlessly with the fashion forward styling of Demoo Parkchoonmoo and Just Female, as well as the American classic looks of Current/Elliott.  At e.g. you will find stand out pieces to enhance your wardrobe as well as essentials you'll live in every day- from the Japanese silhouettes of TICCA to the bohemian chic of Burning Torch.

e.g. dresses women of all ages and inclinations.  Find casual weekend comfort in the softest tees from Velvet or a pair of vintage Levi's. Dress for cocktails in a flattering silhouette by BCBG or Luxe Deluxe layered with a singular piece of jewelry by Iwona Ludyga. We strive to stay fresh and current so you can too.